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Or perhaps even triple profits in 12 weeks.

There are 2 techniques to improve your email profits: Get more subscribers or sell more to the subscribers you already have.

Ideally, you need to do both. But for now, let’s just focus on selling more to your current subscribers.

What I’m about to suggest could become one of the most productive uses of your time.

After all, what else can you do that DOUBLES or TRIPLES your email income, and with no expenses?

And yet, most marketers will never do what I’m about to suggest. I know this because 90% of email marketers I talk to tell me they don’t do it.

What am I talking about?

A/B testing.

Of all the metrics associated with your online business, one of the easiest to measure and improve is email revenue and performance.

Write two versions of your email message and send out each to half of your database.

Then measure the results.

Look for what works and what bombs. Whatever is working, test more of that.

Then place your highest converting emails and sequences into your autoresponder so that future subscribers receive them as well.