Know Your Starfish – Internet Marketing

One morning an old man was walking on a beach. He saw, in the distance, a boy surrounded by thousands and thousands of starfish that had been washed up on the beach. As eagerly as he could, the...

Residual Income Riches #1: Explain a Process

So you want to start a membership site. The first thing you need to think about is your niche and your topic. Now think about this for a moment. Your goal is to get members to happily pay you month...

10 Secrets of Highly Lucrative Video Marketing

I started to compile a bunch of stats to show you how successful video marketing is becoming. And then I realized – the last thing you need are more stats about how video is taking over the...

Dealing with Click Fraud

Click fraud is one of the most talked about issues affecting advertisers on Google and other Pay Per Click (PPC) platforms. According to Click Guardian, $7.2 billion was lost to click fraud between...

Newsletter #77 – April 16, 2018

Welcome to My Newsletter #77 Old school marketing said to create a lot of written content and call it a day. And for a time, that worked well. Fast forward to today, and written content is still...

The Omnichannel Approach

Old school marketing said to create a lot of written content and call it a day. And for a time, that worked well. Fast forward to today, and written content is still great, and it’s still needed,...

How To Create a “Plumber’s Lead Magnet”

This works in most any niche and for most any business, not just plumbers. But I’m going to use plumbing as an example for a couple of reasons: First, odds are, like me, you know little to nothing...